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Strengthen Your Product System

YOUR GUIDE

Strengthen Your Product System

Articles and Insights To Help Manufacturers Bring Clarity, Structure, and Results To Their Product Efforts


Articles and Insights To Help Manufacturers Bring Clarity, Structure, and Results To Their Product Efforts

5 Steps to Strengthen Your Product, Market & Channel Fit


As I work with manufacturers through the years, I’m impressed with their dedication to perfecting a product prior to launching it. It’s noble and it’s honorable to put in the best effort possible. But here’s the problem: Many manufacturers are not dedicated to understanding ...

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Is Product Management Right for You? 10 Ways to Know


Are you wondering if product management may be a new path for your career? It’s an exciting, dynamic role, and one in which you get to build something and then watch as it makes it (or doesn’t) “out in the wild.” 

What is Product Management? 

First, a quick reminder about ...

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5 Signs Your Product Portfolio is in Trouble (And What to Do)


Most middle market manufacturers' product portfolios continue to grow over the years to the point where they are massive. If no one is managing the portfolio as a whole, it can grow out of control. This strains operations because now inventory is piling up with nowhere to go...

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