The title Product Manager can mean many different things depending on the company.

In software, it’s a well-defined role, but in manufacturing, it’s often misunderstood, or missing entirely.

Most manufacturing leaders either don’t have a product ma...

Over the years, I’ve seen companies hire their first product manager with high expectations.

But without a clear plan, the role can quickly lose momentum and fail to deliver value. The first 90 days are make-or-break for the product manager and impa...

Most product roadmaps are built to plan delivery. They outline what features are coming and when. They help with schedules, internal alignment, and keeping teams busy. But there’s a difference between building products and delivering results.

That’s...

I’ve seen two kinds of conversations in product strategy.

One group jumps to ideas fast.
“What if we added this feature?”
“We need something new.”

They move quickly. They stay busy.
But they rarely move the market.

The other group slows down.
They ask...

Early in my career as an industrial designer, I believed that great design was the key to success. If a product was well-designed, if it looked good, functioned flawlessly and felt intuitive, then people would naturally buy it.

I spent hours refinin...

Overwhelmed by competing product development priorities? The Effort vs. Impact 2x2 framework brings clarity, helping you cut through the noise and focus on what delivers results.

By plotting potential actions on a grid of impact vs. effort, you can ...

Writing a job description is more than listing duties. It's about setting the stage for impact. Here's a breakdown of the essential components that make a job description a tool for aligning expectations and attracting top talent.

Role Introduction

As a B2B manufacturer, effective product portfolio management is crucial for sustaining growth and increasing competitiveness. 

A product portfolio strategy is the backbone of any successful B2B manufacturing business. It allows you to:

• Respond s
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