Through the years, I’ve found that most manufacturers wait too long to add product managers, missing opportunities to scale their business, and potentially causing their company to lose relevance in the market. But how do you know when it’s time? 

I...

Many manufacturers struggle to define a key performance metric (KPI) for innovation. It’s difficult to know if innovation is having a business impact, determine how much to invest in research and development, or how to effectively measure the success...

As I work with manufacturers through the years, I’m impressed with their dedication to perfecting a product prior to launching it. It’s noble and it’s honorable to put in the best effort possible. But here’s the problem: Many manufacturers are not de...

Are you wondering if product management may be a new path for your career? It’s an exciting, dynamic role, and one in which you get to build something and then watch as it makes it (or doesn’t) “out in the wild.” 

What is Product Management? 

First...

So now you know what a product manager is and you’ve made the decision to add product management.  Now it’s time to introduce the role to your organization. It’s important to get this right, so let’s talk about how to prep your team and set up your n...

Most middle market manufacturers' product portfolios continue to grow over the years to the point where they are massive. If no one is managing the portfolio as a whole, it can grow out of control. This strains operations because now inventory is pil...