Actionable Steps to Optimize and Revitalize Your Product Portfolio

Why some teams create traction—and others just stay busy.

I’ve seen two kinds of conversations in product strategy.

One group jumps to ideas fast—“What i...

Manufacturers thrive on efficiency, but when it comes to bringing the right products to market, many rely on gut instinct, engineering-driven decisions, or...

When product managers present to executives, the stakes are high. The goal? Secure buy-in for your product vision, strategy, or critical decisions. But suc...

When I talk with manufacturers, I often ask a simple question: What outcomes are you working toward?

The answers usually fall into two categories: big-pic...

Early in my career as an industrial designer, I believed that great design was the key to success. If a product was well-designed—if it looked good, functi...

When I talk with manufacturers, one topic comes up over and over: the frustration of seeing great ideas not translate into great products. It’s not always ...

Have you ever struggled to explain why your product is better than the competition? 

You’re not alone. Many manufacturers I talk to know their products ar...

Overwhelmed by competing product development priorities? The Effort vs. Impact 2x2 framework brings clarity, helping you cut through the noise and focus on...

Writing a job description is more than listing duties. It's about setting the stage for impact. Here's a breakdown of the essential components that make a ...