Actionable Steps to Optimize and Revitalize Your Product Portfolio

 
By embracing product market fit, you can not only develop products that resonate deeply with your target audience but also anticipate market shifts, drive...

Through the years, I’ve found that most manufacturers wait too long to add product managers, missing opportunities to scale their business, and potentially...

As I work with manufacturers through the years, I’m impressed with their dedication to perfecting a product prior to launching it. It’s noble and it’s hono...

Most middle market manufacturers' product portfolios continue to grow over the years to the point where they are massive. If no one is managing the portfol...